According to the creative force behind 11-11, Mia Morikawa, the name of the brand represents a quest to repeat and refine, and to be committed to learning and building consciousness.

This ethos bleeds into the garments with 11-11 using indigenous cottons, 100% natural dyes and heritage hand-made techniques to produce small batch, slow-made clothing in collaboration with groups of artisans located all across India.
Filter